Kia urges Brits to get on the road
Brits are being told to make sure they take up their holiday allocation, with the opportunity of nipping around in Kia Motors' new cee'd model being touted as a powerful incentive.According to Kia Motors less than half of the country's workforce use up their full holiday entitlement, with reasons ranging from too much work to being afraid of the boss.
However, amid hectic work and the non-stop action of modern life, Kia has begun urging the public to unwind with a spin in the new car.
Stressing the opportunity to explore the British countryside, Kia has moved to offer motorists a three-day test drive.
Instead of queuing during the summer for getaways by plane, or sitting in the office becoming increasingly stressed, Kia says Brits should leave it all behind with the extended test drive offer.
Paul Philpott, managing director at Kia Motors UK, said: "We are encouraging everyone to use their holidays and whisk themselves off for a three-day test drive.
"People nowadays seem to need an excuse to unwind and do something a bit different so we're providing them with exactly that. We're so confident that once anyone experiences the cee'd they won't want to give it back."
Kia released its cee'd model earlier this year and has already attracted rave reviews from many critics.
The test drives on the car must be complete by September 30th 2007.
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